{"title":"Shopify Analytics \u0026 Tracking Services","description":"\u003cp\u003eGA4, Meta Pixel, server-side tracking, UTM rules and heatmaps for Shopify stores.\u003c\/p\u003e","products":[{"product_id":"ga4-meta-pixel-tracking-setup","title":"GA4 \u0026 Meta Pixel Tracking Setup for Shopify","description":"\u003cp\u003eIf your analytics and your ad platform disagree about how many sales you made, one of them is wrong — and you're making budget decisions on it. This project sets up GA4 and your ad pixels the right way on Shopify, then proves it works with real test purchases instead of assuming it does.\u003c\/p\u003e\n\n\u003ch3\u003eWho needs this\u003c\/h3\u003e\n\u003cp\u003eStores about to start paid ads, stores whose Meta or Google numbers don't match Shopify, and anyone who set tracking up once and never checked it.\u003c\/p\u003e\n\n\u003ch3\u003eWhat's included\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eGA4 property setup with the full ecommerce event set (view item, add to cart, begin checkout, purchase)\u003c\/li\u003e\n\u003cli\u003eMeta Pixel setup with Conversions API connected through Shopify\u003c\/li\u003e\n\u003cli\u003eGoogle Ads conversion tracking (if you run Google Ads)\u003c\/li\u003e\n\u003cli\u003eTikTok pixel setup on request\u003c\/li\u003e\n\u003cli\u003eGoogle Tag Manager container, if your setup needs one\u003c\/li\u003e\n\u003cli\u003eDuplicate-event check so purchases aren't counted twice\u003c\/li\u003e\n\u003cli\u003eTest purchases to verify every event fires with the right value\u003c\/li\u003e\n\u003cli\u003eGoogle Search Console linked to GA4\u003c\/li\u003e\n\u003cli\u003ePlain-language handover document\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy test purchases matter\u003c\/h3\u003e\n\u003cp\u003eA pixel can be installed and still report nothing useful — wrong value, missing currency, events firing twice. The only reliable way to know is to place a test order and watch what each platform receives. That's the last step of this project, and the results go in your handover document.\u003c\/p\u003e\n\n\u003ch3\u003eA note on privacy\u003c\/h3\u003e\n\u003cp\u003eTracking is set up to respect Shopify's customer privacy settings. If you sell in regions with consent rules, we'll tell you what your banner needs to do — we don't make legal decisions for you.\u003c\/p\u003e\n\n\u003ch3\u003eWhat this doesn't promise\u003c\/h3\u003e\n\u003cp\u003eBetter ad performance by itself. Accurate data lets you make better decisions; what you do with it is still up to you.\u003c\/p\u003e\n\n\u003ch3\u003eRelated services\u003c\/h3\u003e\n\u003cp\u003eTracking tells you where the store loses people, and a \u003ca href=\"\/products\/shopify-cro-audit-quick-fixes\"\u003eCRO audit\u003c\/a\u003e turns that into fixes. To read the numbers without opening GA4 every day, a \u003ca href=\"\/products\/shopify-reporting-dashboard-looker-studio\"\u003eLooker Studio reporting dashboard\u003c\/a\u003e is easy to follow. If you run ads, \u003ca href=\"\/products\/shopify-ad-spend-roas-dashboard\"\u003ean ad spend and ROAS dashboard\u003c\/a\u003e puts cost next to sales, and \u003ca href=\"\/products\/google-ads-shopping-campaign-setup\"\u003eGoogle Ads and Shopping campaign setup\u003c\/a\u003e depends on correct conversion events.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDelivery:\u003c\/strong\u003e 2–4 business days · \u003cstrong\u003eFormat:\u003c\/strong\u003e Working tracking + test-purchase verification report\u003c\/p\u003e","brand":"Zohanify","offers":[{"title":"Starter","offer_id":50817536491776,"sku":"ZH-SHOPIFY-12-STARTER","price":49.0,"currency_code":"USD","in_stock":true},{"title":"Growth","offer_id":50817536524544,"sku":"ZH-SHOPIFY-12-GROWTH","price":119.0,"currency_code":"USD","in_stock":true},{"title":"Enterprise","offer_id":50817536557312,"sku":"ZH-SHOPIFY-12-ENTERPRISE","price":249.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0858\/5324\/1600\/files\/ga4-meta-pixel-tracking-setup-zohanify.jpg?v=1793179263"},{"product_id":"shopify-server-side-tracking-meta-capi-google","title":"Shopify Server-Side Tracking Setup (Meta CAPI \u0026 Google Enhanced Conversions)","description":"\u003cp\u003eBrowser tracking misses more purchases every year because of privacy tools. Server-side tracking sends events directly, which gives ad platforms better data. We set it up, avoid duplicates and verify it.\u003c\/p\u003e\n\n\u003ch3\u003eWho needs this\u003c\/h3\u003e\n\u003cp\u003eAdvertisers whose ad reports don't match Shopify orders.\u003c\/p\u003e\n\n\u003ch3\u003eWhat's included\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAudit of your current pixels and events\u003c\/li\u003e\n\u003cli\u003eMeta Conversions API setup\u003c\/li\u003e\n\u003cli\u003eGoogle enhanced conversions setup\u003c\/li\u003e\n\u003cli\u003eEvent deduplication so purchases count once\u003c\/li\u003e\n\u003cli\u003eConsent handling that follows your privacy settings\u003c\/li\u003e\n\u003cli\u003eMatch quality checks in each platform\u003c\/li\u003e\n\u003cli\u003eTest purchases and event verification\u003c\/li\u003e\n\u003cli\u003eReport of what changed and how to monitor it\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eBetter data, honest limits\u003c\/h3\u003e\n\u003cp\u003eServer-side tracking improves matching, but it can't recover everything and doesn't change real results.\u003c\/p\u003e\n\n\u003ch3\u003ePrivacy aware\u003c\/h3\u003e\n\u003cp\u003eWe respect consent and only send data you are allowed to send.\u003c\/p\u003e\n\n\u003ch3\u003eWhat this doesn't promise\u003c\/h3\u003e\n\u003cp\u003eWe set things up and explain them clearly. Results depend on your store, audience and market, and we never promise a specific sales figure.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDelivery:\u003c\/strong\u003e 4-10 business days · \u003cstrong\u003eFormat:\u003c\/strong\u003e Server-side events and enhanced conversions configured and verified\u003c\/p\u003e","brand":"Zohanify","offers":[{"title":"Starter","offer_id":50834083414272,"sku":"ZH-SHOPIFY-150-STARTER","price":99.0,"currency_code":"USD","in_stock":true},{"title":"Growth","offer_id":50834083447040,"sku":"ZH-SHOPIFY-150-GROWTH","price":249.0,"currency_code":"USD","in_stock":true},{"title":"Enterprise","offer_id":50834083479808,"sku":"ZH-SHOPIFY-150-ENTERPRISE","price":549.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0858\/5324\/1600\/files\/shopify-server-side-tracking-meta-capi-google-zohanify.jpg?v=1793313822"},{"product_id":"shopify-heatmaps-session-recording-setup","title":"Shopify Heatmaps \u0026 Session Recording Setup","description":"\u003cp\u003eNumbers tell you what happens. Heatmaps and recordings show you why. We install a heatmap tool, mask private data, set it up for your key pages and give you a first look at what shoppers actually do.\u003c\/p\u003e\n\n\u003ch3\u003eWho needs this\u003c\/h3\u003e\n\u003cp\u003eStores that want to find friction without guessing.\u003c\/p\u003e\n\n\u003ch3\u003eWhat's included\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTool choice: Microsoft Clarity or another\u003c\/li\u003e\n\u003cli\u003eInstallation and consent settings\u003c\/li\u003e\n\u003cli\u003eMasking of private information\u003c\/li\u003e\n\u003cli\u003eTracking set for home, collection, product and cart\u003c\/li\u003e\n\u003cli\u003eFilters for mobile and for shoppers who left\u003c\/li\u003e\n\u003cli\u003eReview of first recordings and heatmaps\u003c\/li\u003e\n\u003cli\u003eList of friction points and quick fixes\u003c\/li\u003e\n\u003cli\u003eShort guide to read the tools\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003ePrivacy built in\u003c\/h3\u003e\n\u003cp\u003eWe mask forms and personal data so recordings don't expose private details.\u003c\/p\u003e\n\n\u003ch3\u003eInsights, not just data\u003c\/h3\u003e\n\u003cp\u003eYou get a first set of findings and fixes, not only a login.\u003c\/p\u003e\n\n\u003ch3\u003eWhat this doesn't promise\u003c\/h3\u003e\n\u003cp\u003eWe set things up and explain them clearly. Results depend on your store, audience and market, and we never promise a specific sales figure.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDelivery:\u003c\/strong\u003e 2-6 business days · \u003cstrong\u003eFormat:\u003c\/strong\u003e Heatmap and session recording tool installed with first insights\u003c\/p\u003e","brand":"Zohanify","offers":[{"title":"Starter","offer_id":50834083512576,"sku":"ZH-SHOPIFY-151-STARTER","price":49.0,"currency_code":"USD","in_stock":true},{"title":"Growth","offer_id":50834083545344,"sku":"ZH-SHOPIFY-151-GROWTH","price":119.0,"currency_code":"USD","in_stock":true},{"title":"Enterprise","offer_id":50834083578112,"sku":"ZH-SHOPIFY-151-ENTERPRISE","price":269.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0858\/5324\/1600\/files\/shopify-heatmaps-session-recording-setup-zohanify.jpg?v=1793313828"},{"product_id":"shopify-utm-campaign-tracking-setup","title":"Shopify UTM \u0026 Campaign Tracking Setup","description":"\u003cp\u003eWithout consistent UTM tags, traffic gets lumped together and you can't tell what worked. We create a simple naming system, a link builder sheet and checks so your reports show source, medium and campaign clearly.\u003c\/p\u003e\n\n\u003ch3\u003eWho needs this\u003c\/h3\u003e\n\u003cp\u003eStores running ads, email, influencers and social and unsure which ones sell.\u003c\/p\u003e\n\n\u003ch3\u003eWhat's included\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eReview of your channels and current tracking\u003c\/li\u003e\n\u003cli\u003eUTM naming rules for source, medium and campaign\u003c\/li\u003e\n\u003cli\u003eLink builder sheet for your team\u003c\/li\u003e\n\u003cli\u003eTracking for email, SMS, ads and influencers\u003c\/li\u003e\n\u003cli\u003eChecks in GA4 and Shopify reports\u003c\/li\u003e\n\u003cli\u003eFixes for sessions marked direct or unassigned\u003c\/li\u003e\n\u003cli\u003eSimple report layout by channel\u003c\/li\u003e\n\u003cli\u003eShort training for your team\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eOne naming system\u003c\/h3\u003e\n\u003cp\u003eConsistent tags are what make reports readable. We keep the rules short and clear.\u003c\/p\u003e\n\n\u003ch3\u003eChecked, not assumed\u003c\/h3\u003e\n\u003cp\u003eWe test that tagged links appear correctly in both Shopify and GA4.\u003c\/p\u003e\n\n\u003ch3\u003eWhat this doesn't promise\u003c\/h3\u003e\n\u003cp\u003eWe set things up and explain them clearly. Results depend on your store, audience and market, and we never promise a specific sales figure.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDelivery:\u003c\/strong\u003e 2-6 business days · \u003cstrong\u003eFormat:\u003c\/strong\u003e UTM naming system, link builder sheet and tracking checks\u003c\/p\u003e","brand":"Zohanify","offers":[{"title":"Starter","offer_id":50834083709184,"sku":"ZH-SHOPIFY-152-STARTER","price":49.0,"currency_code":"USD","in_stock":true},{"title":"Growth","offer_id":50834083741952,"sku":"ZH-SHOPIFY-152-GROWTH","price":119.0,"currency_code":"USD","in_stock":true},{"title":"Enterprise","offer_id":50834083774720,"sku":"ZH-SHOPIFY-152-ENTERPRISE","price":269.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0858\/5324\/1600\/files\/shopify-utm-campaign-tracking-setup-zohanify.jpg?v=1793313833"}],"url":"https:\/\/zohanify.com\/collections\/shopify-analytics-tracking-services.oembed","provider":"Zohanify","version":"1.0","type":"link"}